Digital Marketing Blog
Internet Marketing: Go Mobile or Go Home [updated]
Yup. Here's yet another post about how important mobile is in your marketing efforts. I know you've probably heard it before, so why am I writing this blog post? It's not just link bait. I've seen three different reports in the past 48 hours that all point in the same...
Next Webinar: Blogging for Business
We're launching a free webinar series to help marketers and business owners improve their Internet marketing skills. We'll be running them every two weeks and the first in our series will be Blogging for Business on March 4, 2014 at 1pm ET. [button...
8 Must-Read Marketing Books for Startups
With countless resources available to entrepreneurs wishing to take the leap in the startup unknown, it can be difficult at times to judge which advice is truly helpful. The following list is a collection of must-consult marketing books (including three by Seth Godin...
4 Inbound Marketing Success Stories
In today’s competitive market, startups have to find creative ways to make themselves stand out. Companies are finding success when implementing inbound marketing strategies. As defined by BuzzStream Blog, inbound marketing, or communicating your message to customers...
Blogging Tools Checklist
In an internet marketing environment saturated with blogs of every description, it’s an excellent idea to use whatever blogging tools are at your disposal to make your content stand out. More and more businesses are taking advantage of blogging as a means of...
Domesticating IT Joins Authentia: Movin’ On Up
As a child of the 70’s, I (all too) frequently turn to songs and television and movie quotes from that era. One song that might describe today’s announcement is Billy Joel’s “Movin’ Out.” But I think a more appropriate one would be the theme song from the Jeffersons,...
Domesticating IT Joins Authentia to Launch Internet Marketing & Web Development Practice
We’re excited to announce today that Domesticating IT has finalized joining Authentia as its new internet marketing and web development practice. These new offerings include the construction and implementation of internet marketing strategies and website design and...
Community Management: Interview With Jen Falasca [video]
I had the pleasure of interviewing Jen Falasca, who is currently the community manager at SmartBear Software. She's been managing online communities since "Mark Zuckergerg was in diapers," for such companies as Cisco, Discovery Communications and Amadeus Global...
6 Surprising Social Media Facts from 2013
Managing social media correctly is imperative in today’s business environment and keeping up to date of changes and trends within social media outlets is equally important. The following facts might surprise you and encourage you to reevaluate, if not rework, the...
Can’t Miss Marketing Events 2014 Boston & New York
Mark your calendars! 2014 is offering several can’t miss marketing events in Boston and New York. Experts in several industries with a wide range of backgrounds will be coming together to share their marketing knowledge with event goers. Participants will take away...