(More) Advertising on Facebook

Overview

We’ll review some key concepts from Level One, especially the constituent journey and campaign budgeting. Then we dive right into a series of step-by-step walkthroughs in which we’ll create campaigns with several different objectives (reach, engagement, traffic, conversions) and different types of ad creative (images, videos, forms).

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Slide Deck

[pdf-embedder url=”https://www.libertydigital.net/wp-content/uploads/securepdfs/2019/03/Digital-Activism-L2-03-More-Advertising-on-Facebook.pdf” title=”Digital Activism 2 – Mastering Facebook”]

Resources

Click here to download the handout.

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