Facebook Essentials

Overview

We make sure you understand all of the mechanics of Facebook advertising: page authorization, ad accounts, and tools like the Facebook pixel, custom audiences, etc. You’ll learn the anatomy of an ad campaign and be introduced to several effective campaign strategies.

[groups_non_member group="Digital Activism"]

This content is only available to members. Please log in or register:

[groups_login]

If you have an authorization code, you can register for membership using the following form:

Digital Activism Registration

Step 1 of 2

Authorization Code*
Digital Activism - Basic

Name*
First Last
Email*
Username*
Password*
Enter Password Confirm Password
Hidden
Membership Level*
Membership Fee
$0.00
Credit Card

American Express
Discover
MasterCard
Visa
Supported Credit Cards: American Express, Discover, MasterCard, Visa
Card Number Expiration Date Security Code Cardholder Name
Consent*
I agree to the terms and privacy policy.

[/groups_non_member]

[groups_member group=”Digital Activism – Basic,Digital Activism – Premium”]

Recording

Class recorded on 4/25/2019:

Slide Deck

[pdf-embedder url=”https://www.libertydigital.net/wp-content/uploads/securepdfs/2018/12/Digital-Activism-02-Facebook-Essentials-slides.pdf” title=”Digital Activism 02 – Facebook Essentials slides”]

Resources

Click here to download the handout.

[/groups_member]

Navigation

Home

Introduction
Facebook Essentials
Facebook Advertising
Twitter Essentials
Content Essentials
Digital Toolbox