by Jon DiPietro | Dec 22, 2013 | Inbound Marketing Strategy
American philosopher George Santayana (1863-1952) said, “Those who cannot remember the past are condemned to repeat it.” It’s for that reason (and not schadenfreude) that I want to recount my top 5 list of social media #fails from this year....
by Jon DiPietro | Dec 15, 2013 | Inbound Marketing Inquirer, Inbound Marketing Strategy
This morning I started up a new fitness program. I went “all in,” so to speak. Bought the DVDs. Did the fitness test. Recorded my weight and body fat percentage. Downloaded the mobile app. Added workouts to my calendar. There are very specific reasons why...
by Jon DiPietro | Sep 22, 2013 | Inbound Marketing Inquirer, Inbound Marketing Strategy
This is part of a new series titled “How I Work,” in which I’ll reveal the tools and practices I use on a regular basis. If you’re just getting started with inbound marketing, this will help you figure out “what” and “how.” If you’re an experienced inbound marketer,...
by Jon DiPietro | Sep 1, 2013 | Inbound Marketing Inquirer, Inbound Marketing Strategy
People who know me understand that I’m not a particularly “mushy” person. I am an engineer, after all. I like numbers and statistics and computers and machines. They far easier to predict and master than humans. In today’s newsletter I wanted...
by Jon DiPietro | Aug 25, 2013 | Inbound Marketing Inquirer, Inbound Marketing Strategy
I attended Hubspot’s Inbound13 conference this past week. All I can say is, “Wow.” I’ve been going for four years and the growth in quantity and quality have both been staggering. I felt a bit like a pre-adolescent girl at a Big Time Rush...
by Jon DiPietro | Aug 18, 2013 | Inbound Marketing Inquirer, Inbound Marketing Strategy
A couple of weeks ago, I asked the question, “Are you too busy to blog?” In that post, I made the case that the reality is that you’re probably not too busy. Over the past couple of weeks, I’ve spoken with a bunch of prospects who say...
