by Jon DiPietro | Aug 11, 2013 | Inbound Marketing Inquirer, Website Design
This has been a busy website design week for me. Between proposals and client work, I’ve covered the same topic five or six times. Each conversation began in a different way but they all ended up in the same place. We need to make our navigation bar prominent so...
by Jon DiPietro | Aug 4, 2013 | Inbound Marketing Inquirer, Inbound Marketing Strategy
Back in the day, I was an engineer with expertise in three areas that collided after the terror attacks on 9/11; industrial control systems, water & wastewater treatment and software development. A highly unlikely series of events (too long to recount here) led me...
by Jon DiPietro | Jul 28, 2013 | Content Marketing, Inbound Marketing Inquirer
Writing a business blog is hard work. When I see businesses – especially small businesses – put in the effort, my heart sings! But when they do it in a way that makes all of that effort a complete waste of their time, it breaks my heart! Unlike Neidermeyer...
by Jon DiPietro | Jul 21, 2013 | Inbound Marketing Inquirer, Inbound Marketing Strategy
Inbound marketing is really pretty simple; create remarkable content, share it with your friends and then convert that interest into business. It’s just too bad that simple doesn’t alway mean easy. And, boy, this stuff sure ain’t easy.There are a few...
by Jon DiPietro | Jul 7, 2013 | Inbound Marketing Inquirer, Social Media Marketing
A couple of years ago, I caught a portion of a documentary about the rock band Rush. I’m a casual fan of theirs but probably even more so a fan of their drummer, Neil Peart. He’s an impressive guy for many reasons. In addition to being widely recognized as...
by Jon DiPietro | Jun 30, 2013 | Inbound Marketing Inquirer
It’s the most common excuse reason I hear for not blogging or participating on social media. “I don’t have time for that. I’m too busy.” Maybe you are. Maybe you aren’t. I don’t know and I’m not judging you. Lord knows I...
